Friday, May 1, 2009

Why President Obama needs to tweet more often



In his first 100 days in office, Barack Obama has updated his Twitter account only twice. I voted for the guy, but I can’t stand by while President 2.0 throws away the
online cred he built during last year’s campaign.

Two weeks ago, the daytime-TV host Oprah Winfrey and the second-tier celebrity Ashton Kutcher drew national attention — Ms. Winfrey for using Twitter on her show, Mr. Kutcher for collecting a million followers at twitter.com. No one seems to have noticed the president has racked up a million followers without even trying. Imagine if he posted something!

The standard excuse made by Obama apologists — “he’s too busy” — is at best naïve. More often, it’s dishonest. The president records a five-minute video every week. Anyone who’s done video knows a five-minute clip takes a lot more than five minutes of preparation, shooting, and reshooting. A few days ago, Oprah figured out Twitter live on camera in less time than it takes Mr. Obama to explain PAYGO in this week’s address.

1 comment:

Matt said...

I'm more than willing to cancel my weekend plans to find the guy who wrote this article and give him a swirlie.